Valtela Get a card

One plan, billed once a year, per counter

You pay for the counter and the watch on your listing, not for how many people use it.

Get a card Try the demo

$599 a year for the card and the nightly watch on your listing, $79 a year for each extra card.

What the yearly plan actually buys you

A business does not lose customers because nobody left a review. It loses them because a listing said the wrong hours on a Saturday morning, or because a rating slid for two weeks before anybody in the building noticed. The plan is built around that fact rather than around counting stars.

For one price a year, we read your Google listing every night, compare it against what it said yesterday, and email you the same day if the rating drops, a review disappears, or one of a handful of other listing details changes. The card on your counter is part of the same plan: it offers every guest a Google review and a private message to you, with equal weight, so a complaint reaches your inbox before it reaches the public review page.

Why there is one plan instead of three

Most software in this category sells a ladder of tiers so a buyer spends the afternoon deciding which features they can live without. We sell one plan because a business with one counter and a business with three counters need the same watch on the same listing, just billed for the number of cards actually in use.

That plan includes the nightly comparison, the same-day alert, a named and dated finding when something looks wrong with your reviews, a demand letter template for the rare case somebody tries to extort you over a review, and the card itself. Nothing about the watch is held back for a more expensive version, because a business that only finds out about a problem a week late already lost the customer the alert was supposed to save.

What a second card actually costs

A counter, a patio, and a pickup window are three different places a guest stands, and each one needs its own card so we can tell which one is actually being tapped. An extra card is priced and billed once a year, the same way the first one is, and it is not a discount off the main plan: it is a second instrument reading the same listing.

There is no limit on how many extra cards a location can add, and no card is ever shared between two different Google listings. If a card stops being used, canceling it going forward is one message away, not a support ticket that sits in a queue for a week.

A coffee shop with a counter, a drive-through window, and a patio table service is not an edge case, it is the ordinary shape of a busy location. Each of those three spots gets its own card, so a manager reading the dashboard can tell that the patio's tap rate dropped last month without guessing whether the number is being dragged down by the counter instead. Pricing an extra card by the counter it belongs to, rather than folding it into one flat number for the whole business, is what keeps that reading honest.

Why this is not billed monthly

Billing once a year instead of once a month is a deliberate choice, not an accident of how the software happens to work. A monthly charge invites a monthly decision about whether to keep paying, and a business that is watching its cash flow will cancel a monitoring tool the first slow month, right when a bad review is most likely to do real damage.

A yearly plan also means we are not chasing a card number every thirty days. You get an invoice once, you pay it once, and the watch keeps running for the whole year regardless of how many messages your card collects or how many nights we compare your listing. Nothing about the price depends on how much you use it.

What never changes the price

The price is not per employee, per location manager, per message received, or per review collected. A business having a busy month does not get a bigger bill the following year, and a quiet month does not earn a discount either. The only thing that changes the total is how many extra cards you add for additional counters.

We also do not charge extra to read the six listing details we compare each night, the same-day alert when one moves, or the demand letter template. Those are the plan, not add-ons priced separately from it.

The one thing that does change year to year is the price you locked in when you signed up: it stays the same at renewal rather than drifting upward the way a lot of subscription software quietly raises its number every twelve months. If the price on this page moves for new customers, it moves for new customers, not for a plan you are already paying for.

How you actually get set up

Getting a card does not start with a checkout page. You tell us about your business using the form at the bottom of this page or on the main page, we confirm the listing it should watch, and we send you a card connected to it. The first night's read happens as soon as the card is live, so you are not waiting weeks to find out whether the watch actually works.

If you want to see what the dashboard looks like before you commit to anything, the demo is the real product with a sample coffee shop's data in it, not a set of screenshots. And the guides answer the questions people usually ask before they sign up, sourced back to Google's own help pages wherever we quote a rule.

Nobody sets up their own listing connection by typing an identifier into a form. We confirm the listing against its own name, address, rating, and review count before a card is ever connected to it, so a card cannot end up watching the wrong business because a name was close enough to somebody else's.

Sources

Every citation on this page comes from one of these pages. The link goes to the original source, not to our summary of it.

  1. Overview of Google Business Profile policies - Google Business Profile Help
  2. Create a Google link or QR code to request reviews - Google Business Profile Help
The Valtela plan

When something touches your listing, you have it in writing

  • We read your listing every night of the year. Holidays, Sundays, the nights you are closed.
  • Rating drops or a review disappears? We email you that same evening, not next week.
  • Suspicious activity gets named. We save it with the date and the review text, which the dashboard itself erases later. Rebuilt after the fact, that document cannot be made again.
  • A demand letter template. Download it and fill it in when somebody wants money for taking a review down.
  • A card for the counter. It asks every guest the same thing: a Google review, or a message only you see.

$599a year, plus $79 for each extra card. See the full price.

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