Valtela Get a card

The card carries a code, the screen decides what happens next

A guest installs nothing and signs into nothing, just a tap or a scan.

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Published September 15, 2026 · Updated September 15, 2026

A card sits on the counter. A guest who had a good visit picks it up, taps a phone or scans the code, and it is done in twenty seconds.

Some people call it a plaque, a sign, or a sticker. Here it is a card, and this page is not really about the word.

It is about what happens the moment a guest picks it up. The card itself is a piece of plastic with a printed code, and anybody can make that. What actually sets it apart is the screen the code leads to.

What a guest sees when they use it

One page opens in the phone's browser, not an app. It offers two things side by side, with equal weight: a public Google review, or a message straight to the owner.

The review leads with one tap into Google's own form, signed in as the guest, exactly where they would land without the card at all. The message goes nowhere public, and this page has its own section on what happens to it, since it is the question guests and owners both ask most.

The guest installs nothing, creates no account, and the screen sets no cookies, so no consent banner pops up. It works on any phone: whoever has NFC taps, whoever does not scans the QR code with a camera. Either way lands on the same screen.

Why the screen offers both, and why that cannot be turned off

Most cards on the market lead only to Google. That looks like an advantage, but it depends entirely on who it discourages.

An unhappy guest has a choice: write something public that anyone can read, or say nothing. Most people want neither, so they do nothing, and you find out only once somebody who decided not to forgive you writes it on Google instead.

The second path changes that. Someone who wants to say something, and does not want to say it publicly, tells you before they walk out the door. Both paths get counted and both show up in the dashboard; the point is not to make one win over the other.

This is not a setting you can switch off. For the screen to send a happy guest one way and an unhappy one another, it would have to ask how they feel first, or guess. It does neither: it shows both buttons to everyone, at the moment it knows nothing about them yet.

How to collect reviews within Google's own rules

Google has its own rules about asking for reviews, worth knowing before you buy anything.

"Offering incentives, like payment, a discount, or free goods or services, in exchange for a review, or in exchange for the removal or alteration of an existing review."

Maps User-Generated Content Policy, read September 14, 2026

"When soliciting reviews, businesses should not require or encourage customers to post reviews or ratings directly at the place of business, or ask people to post specific content."

Maps User-Generated Content Policy, read September 14, 2026

What stays fine, on the same page:

"Asking for or encouraging the posting of content that reflects a genuine experience, without offering an incentive of any kind."

Maps User-Generated Content Policy, read September 14, 2026

A card fits that sentence exactly: it offers nothing for a review, does not compel anyone to post on the spot since the guest carries it away or reads it at the counter, and never says what a review has to contain. It only asks whether the guest wants to say something, and lets them pick where.

What happens to a message, and what the dashboard shows

A message goes to the business, never to us, and never to the public. It arrives by email within seconds and sits in the dashboard until it is marked resolved.

Only the business it belongs to sees it. It is never used for marketing, never sold, and never linked to anything else; the guest leaves contact details voluntarily, if at all.

Messages are held for 90 days from the day they are sent and then deleted automatically, resolved or not. The full policy, including who is responsible for the data, is on the privacy page.

The dashboard also shows card taps, how often a guest picked up the card and what they chose afterward, and your Google listing, checked every night: Valtela compares six details, name, address, phone, website, category, and hours, plus the rating and review count, against what was there the last time it checked. When something changes, an email arrives the same day, and a monthly report and a year-end summary arrive on their own.

The QR code and the NFC chip on the card

Google generates a QR code for reviews itself, free, right inside your Business Profile: select Reviews, then Get more reviews. That free option has one limitation:

"Currently, review QR codes can only be generated using a browser on a computer, not on mobile devices."

Google Business Profile Help, read September 14, 2026

The whole free process, step by step, is on the free QR code page.

A card adds three things on top. Its own code on every piece, so with more than one card you know which one gets tapped, one at the register, another on the table. An NFC chip beside the QR code, so a guest without a camera handy just taps their phone. A link to our own address instead of straight to Google, so the destination can be redirected without reprinting anything, meaning the card survives even when Google changes something on the listing.

What to check before buying a card anywhere, including here, is on the NFC card page.

What a card costs, and what to read next

Guests are never sorted by mood, since the screen has no idea how anyone feels before they choose. We never write, order, or delete a review, and we have no access to your Google account, nor do we want it. We never promise a ranking, because nobody can promise that:

"Third parties can't promise or directly influence your business ranking."

Google Business Profile Help, read September 14, 2026

More reviews will come only from however many guests pick up the card and decide to use it, which depends on where you put it, not on us.

What to check before buying a card anywhere, even if you buy it elsewhere, is on the NFC card page. The free way to build a QR code yourself from a computer is on the free QR code page. And the full set of Google's rules for asking, quoted and dated, is on the review policy page.

The card comes with the licence year, $599, plus an extra card for a second counter at $79 a year, full breakdown on the pricing page.

Sources

Every citation on this page comes from one of these pages. The link goes to the original source, not to our summary of it.

  1. Prohibited & restricted content - Maps User Generated Content Policy Help
  2. Create a Google link or QR code to request reviews - Google Business Profile Help
The Valtela plan

When something touches your listing, you have it in writing

  • We read your listing every night of the year. Holidays, Sundays, the nights you are closed.
  • Rating drops or a review disappears? We email you that same evening, not next week.
  • Suspicious activity gets named. We save it with the date and the review text, which the dashboard itself erases later. Rebuilt after the fact, that document cannot be made again.
  • A demand letter template. Download it and fill it in when somebody wants money for taking a review down.
  • A card for the counter. It asks every guest the same thing: a Google review, or a message only you see.

$599a year, plus $79 for each extra card. See the full price.

We keep what you send for as long as we might reply to it, and no longer. More in our privacy policy.

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